As an internet company, we have to adapt to the new strategies and technologies that release. In the SEO realm, there is a large debate on how voice search with artificial intelligence (AI), conversational search, and the internet of things will affect SEO. Some...
Different businesses and industries have different intentions for their websites. Some wish to educate readers on a topic, while others use their website as an avenue to grow leads for their business. Whatever the purpose may be, it is always important to ensure that...
Like all industries, the certain ways in which work is done, and how services are provided, can often-times involve making ethical decisions. Within the landscape of Search Engine Optimization, the ethical duality that has emerged over time is understood as Black Hat...
ASTOUNDZ team members recently attended the Governor’s Business Forum for Women hosted by the Greater Houston Women’s Chamber of Commerce. There, we listened to a series of women who pursued, are pursuing and will pursue their entrepreneurial endeavors. These women...
An SEO campaign is a form of online marketing designed to drive traffic to a website through SERPs (search engine results page). When beginning an SEO campaign, it’s important to identify and understand what will yield the best results in the most efficient way...