CHALLENGES
Larry The Lender approached us with several specific challenges in their digital strategy:
- Limited visibility in search engine rankings despite having strong service offerings
- Difficulty competing with larger financial institutions in the digital space
- Lower than desired website traffic from potential borrowers searching for lending options
- Need to increase qualified lead generation through their website
- Desire to build brand recognition in a crowded financial services market
The goal was clear: enhance their SEO performance to improve visibility, attract more qualified leads, and ultimately increase loan applications and funded deals.
OUTCOME
We are pleased to report that our strategic SEO initiatives have delivered remarkable results for Larry The Lender. Since implementing our recommendations, they have experienced a 50% increase in phone calls from potential borrowers and a 10% increase in loan applications. These significant improvements have directly translated to business growth and increased revenue for their lending operations.
Larry The Lender Stats
Performance Reports & Graphs
The Execution
By implementing these integrated strategies, ASTOUNDZ created a digital ecosystem that efficiently connects Larry The Lender with potential borrowers exactly when they’re searching for financial solutions. The improved visibility and enhanced user experience have directly contributed to the significant increase in phone calls and loan applications.
Keyword Strategy
- High-intent keywords specific to hard money lending and alternative financing
- Long-tail phrases capturing borrowers with specific needs and situations
- Local SEO terms to target borrowers in their primary service areas
- Question-based keywords addressing common financing concerns
- Competitor analysis to identify keyword opportunities
Content Development
- Educational resources explaining hard money lending processes and benefits
- Case studies showcasing successful lending scenarios and outcomes
- FAQ sections addressing common borrower questions and concerns
- Loan program pages with clear terms, requirements, and application processes
- Regular blog content targeting specific borrower pain points and solutions
Technical SEO Optimization
- Site structure enhancements to improve crawlability and indexing
- Page speed optimizations to reduce bounce rates and improve user experience
- Mobile responsiveness improvements to capture on-the-go borrowers
- Schema markup for financial services to enhance search visibility
- Internal linking strategy to guide users through the borrowing journey
