OBJECTIVES

The main objective of this project was to create a completely new site that would increase overall engagement. The industry that Drillmax is in is not overwhelmingly competitive, we wanted to get as many first page rankings as possible. To do this, we created multiple microsites of their product lines.

CHALLENGES

Engaging the users and making them want to stay and interact with the site was something we worked on. We used professionally shot photography to make the site more inviting and friendlier to navigate for the users.