Goodwill of Houston
Services
SEO, Website, PPC
Industry
Non-Profit
OBJECTIVES
Add/update & verify over 130 unique Goodwill locations across Google, Bing & Yelp throughout the Houston, TX area. Optimize the Google Ad Grants AdWords account for improved results and to meet the Ad Grants requirements.
CHALLENGES
With so many locations, it took a dedicated effort to correctly create/update and verify the map listings across Google, Bing & Yelp. Save the Ad Grants account before it failed in meeting the minimum requirements to continue receiving the Ad Grants.
RESULTS
Successfully added and verified all Goodwill Locations. Nearly every major KPI has seen a positive on their Ad Grants AdWords campaign. Specifically, ASTOUNDZ leveraged key features on the website to drive Click-Thru-Rate (CTR).
Before & After
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Stats
Performance Reports & Graphs
