At a glance, Organic SEO and PPC may look very similar. However, in practice, this is anything but true. PPC campaigns can look very different, but they all carry one key identifier, they are displayed as ads. Therefore, at ASTOUNDZ, we treat PPC campaigns as its own service.
STEP 1: GOALS/ANALYSIS
Each successful PPC campaign has a purpose, or goal. Whether you already have a PPC campaign or not, the team at ASTOUNDZ will provide thoughtful analysis in order to develop realistic goals.
STEP 2: RESEARCH
Without research, your PPC campaign is likely to fail. Unless you have an unlimited budget, you need to identify certain areas that allow for the most success, all while staying within your budget. This is especially true in competitive markets. From competitor trends and spending, to target audiences, ASTOUNDZ undergoes extensive research before developing your PPC strategy.
STEP 3: STRATEGY
Developing strategy can be understood as the result of both Steps 1 and 2. ASTOUNDZ gathers all the information from both steps in order to build the most comprehensive strategy possible. We build every strategy with careful considerations so that our clients can yield the most return for their spend.
STEP 4: STAGING/CAMPAIGN CREATION
Launching a PPC campaign prematurely can be extremely costly. It’s important that every part of your PPC campaign is finalized before launching. This includes any images, web pages, and copy. ASTOUNDZ cares about the success of your campaign, so we make sure everything is in order before launch.
STEP 5: MONITORING AND REPORTING
Once your campaign is launched, we begin tracking and reporting your campaign status. Communicating with our clients is fundamental to our PPC services, as this communication allows even better insights to your needs and industry, leading to far more successful PPC campaigns.
Build your company’s community with ASTOUNDZ social media marketing. In addition to Facebook, LinkedIn, Twitter, and Instagram management, we also manage the paid advertising for social media.
What we do –
- Account setup and audit
- Monthly post calendars
- Conversion tracking
- Customer retention
- Custom audiences
- SEO topic ideation and writing
- Custom images
- A/B Tests
- Weekly statistics
Contact us for your customized quote.