State of Search 2018

State of Search 2018

ASTOUNDZ had the pleasure of attending this year’s State of Search, an annual search marketing conference held in Dallas by DFWSEM. With a host of speakers covering topics ranging from SEO, Local SEO, PPC, and Social Media Marketing, there was something for everyone....
What You Need to Know About SEO Backlinks in 2018

What You Need to Know About SEO Backlinks in 2018

Have you been keeping up with the most recent Google Algorithm updates? If you follow our ASTOUNDZ Facebook and Twitter accounts, or even our blog, you’ll find many of our comments and posts about the most recent update (Google’s Mobile-First Index Roll-Out on March...
How to Stay Compliant with GDPR in Marketing Campaigns

How to Stay Compliant with GDPR in Marketing Campaigns

A few weeks ago, we covered the Facebook case and its breach in data privacy regulations with the Cambridge Analytica scandal. This week, we will go more in-depth about GDPR, and how to avoid making a similar mistake. Have you been receiving data policy updates from...
Beginner’s Guide to SEO in 2018

Beginner’s Guide to SEO in 2018

Yesterday, ASTOUNDZ attended the Greater Houston Women Chamber of Commerce Fort Bend Chapter Luncheon, where our Vice President and Chief Marketing Officer, Leisa Holland-Nelson, presented an overview of SEO. For those of you who missed it, here are the main takeaways...
How to Market to Millennials

How to Market to Millennials

Millennials have just recently entered into corporate America and as a whole, have more buying power than any other generation. This generation is a huge opportunity for all marketers to try and capture. The online habits that the previous generation currently have...