Indian Head Firewood
Services
SEO, Website Optimization
Industry
B2C, Professional Services
OBJECTIVES
Rebuild the website to become dynamic & mobile-friendly, while also improving the website performance and navigation for better experience. With Local SEO, help to drive growth each year while in-season.
CHALLENGES
Rebuilding websites with new URLs requires search engines to re-crawl and index pages. Depending on the size of the site and how radical some of these changes are, re-indexing can take some time. ASTOUNDZ had to work with Google Search Console in order for the website to recover its rankings post-rebuild right before firewood season began.
RESULTS
Indian Head Firewood is an extremely seasonal business, with only 3-4 months of volume activity out of the year. ASTOUNDZ SEO has helped to organically grow traffic each year during the winters. During the 2018-2019 season, organic traffic grew more than 90% compared to the previous year.